Challenge

Leads-Sniper was not only facing the challenge of improving lead generation efficiency while maintaining high-quality data, but their website, built on WordPress, was outdated and visually unappealing. To meet growing customer expectations for precise, actionable contact information, the platform needed to overhaul both its web scraping strategies and its online presence.

Services provided

+34%

Conversions

-25%

Cost per acquisition (CPA)

+27%

Conversion rate

-5%

Cost-Per-Click (CPC)

Solution

To address these challenges, Leads-Sniper partnered with Rotev to implement an integrated digital marketing strategy focusing on SEO, PPC, and web design enhancements:

SEO optimization: Enhanced website content and structure to improve search engine rankings, driving organic traffic and increasing visibility.
PPC campaigns: Launched targeted PPC campaigns to attract high-quality leads quickly, ensuring the ads reached the right audience at the right time.
Website redesign: Redesigned the Leads-Sniper website to create a more user-friendly and visually appealing experience, leading to better user engagement and lower bounce rates.
Landing page optimization: Developed and optimized landing pages to improve conversion rates, making it easier for visitors to become leads.
Analytics and reporting: Implemented advanced analytics tools to track performance and continuously refine strategies based on data-driven insights.

Results

By implementing these solutions, Leads-Sniper achieved remarkable results:

218% increase in new leads: Dramatic rise in the number of new leads generated.
Improved data accuracy: Significantly higher accuracy in the data collected.
Enhanced customer satisfaction: Positive feedback from customers due to more reliable and actionable leads.
Increased platform usage: Higher user engagement and platform usage.

Conclusion

Leads-Sniper’s commitment to improving their web scraping tools and strategies resulted in a substantial increase in lead generation and customer satisfaction. By focusing on algorithm enhancements, real-time data updates, and user-friendly features, Leads-Sniper successfully met the growing demands of businesses seeking high-quality leads.

John Miller, Marketing Director at Leads Sniper

“Rotev transformed our online presence and drove exceptional growth. Their expertise is unmatched.”

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